Now we have decided on our genre and got some ideas for the storyline we can begin relating it to the audience.
The main target audience we will try to be targeting would be males any age above 18, which will probably we the certificate for our film. We will also try to target the more hard-core of horror film goers, as many of them who enjoyed films similar to ours will be drawn to the final film.
Another reason for our chosen audience for our horror film is because when it comes to younger men. watching a horror film or saying you've seen is it something to be proud of. It becomes a measurement of their masculinity, and if you haven't seen it then you're obviously too scared. So by knowing this we aim to generate a following and a lot of hype about our film around the target audience though our trailer and word of mouth.
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